Godrej's New 47-Acre Address on OMR

There is a particular kind of anticipation that surrounds land still waiting to become a home, and that is precisely the moment this address finds itself in. Godrej Properties Limited has acquired a 47-acre land parcel through an outright purchase off the Old Mahabalipuram Road (OMR) in South Chennai. The company will develop plotted residential units on the land, which is expected to offer a developable potential of about 1.2 million square feet, with an estimated revenue potential of ₹500 crore.

What makes this parcel especially compelling is its address within one of the city's most closely tracked growth belts. The site is well connected via OMR, providing access to key employment hubs across the Siruseri-Kelambakkam corridor, including SIPCOT, as well as Vandalur, Guduvanchery and the wider Mahabalipuram region. This belt has steadily transformed from a peripheral zone into one of Chennai's most closely watched residential micro-markets, driven by IT and industrial employment growth along OMR and improving road and social infrastructure.

The choice to develop plots rather than apartments is deliberate. Plotted development, rather than apartments, is a deliberate choice for this kind of land parcel, since it appeals to buyers seeking long-term land ownership and the flexibility to build at their own pace. Speaking on the acquisition, Gaurav Pandey, MD & CEO, Godrej Properties, said: "South Chennai is seeing a clear evolution in residential demand, with homebuyers increasingly gravitating towards well-planned, future-ready communities that offer quality of living and long-term value. This belt has emerged as one of the most promising residential micro-markets in the region, supported by improving infrastructure and growing end-user interest."

This is currently an early-stage development — freshly acquired land with a defined revenue vision but details of layout, pricing and launch timelines yet to be formally unveiled. The locality offers well-developed social infrastructure including healthcare, education, retail and entertainment facilities, giving early buyers a genuine head-start on what promises to be one of Godrej's marquee plotted addresses in South Chennai.